Like all industries, the jewellery industry needs to be regulated to promote craftsmanship and good practice. Whether its high fashion pieces or fingerprint jewellery, the guild of master craftsmen aims to acknowledge jewellery makers and independent businesses.
What is The Guild of Master Craftsmen?
The guild of master craftsmen is a database of highly skilled professionals, including plumbers, electricians, builders and tradesmen. As well as this, they also represent specialist crafts, such as jewellers. The guild of master craftsmen helps its members to build their businesses as well as offer money saving benefits. Joining isn’t guaranteed but craftsmen must demonstrate their commitment to their trade and excellent customer service.
Being a part of the guild of master craftsmen helps small businesses to gain recognition in the working world as well as access to marketing materials. The emblem of the guild of master craftsmen is recognisable to many customers and joining allows a tradesmen to use this emblem to promote their business. Businesses are also listed online, given low cost directory advertising and given advertorials in local and nationwide press.
As well as this, tradesmen receive business advice and support, such as legal, marketing and health and safety. Furthermore, there are many support services, such as contracts and debt collection as well as apprenticeship opportunities and lead generation.
Why is it Important?
For tradesmen, it’s a real help in establishing a new or small business. Advice and exclusive discounts are important in helping to build a business and the guild of master craftsmen offers insurance, payment services, vehicle cover, equipment hire and other business overheads.
For the general public, searching for a trusted and highly skilled tradesmen is highly important. Being a part of the guild of master craftsmen is a sign of quality as its high esteem in the general public and long tradition of bringing together skilled tradesmen is well noted. The guild aims to safeguard the interests of the public by recommending a high quality of work and fantastic customer service and members of the public know to recognise the emblem of the guild as a sign of trust and recognition.
For a consumer, spending a lot of money on a service which you haven’t had before can be nerve-wracking so creating this trust helps to put the consumer at ease. Should a dispute between the tradesmen and consumer take place, the guild offers to effectively resolve the issue.
A consumer can be assured that they are receiving great value for money and a high quality service as the guild members must maintain the guilds criteria at all times. The guild itself will also continue to promote its aims and objectives which includes ensuring high standards are preserved, to promote skilled craftsmen, to assist and protect both members of the guild and the public and to promote continual research.
